The demand for Nurse Practitioners (NPs) and Physician Assistants (PAs) continues to rise across the United States, and there are no signs of that trend slowing down. As healthcare systems face physician shortages, an aging population, and increasing patient demand, Advanced Practice Providers (APPs) are playing an increasingly important role in delivering high-quality patient care.
For decades, many physicians accepted that practicing medicine meant long hours, call schedules, weekends, holidays, and constant demands on their personal time. Today, that is changing. Across the country, more physicians are actively seeking outpatient opportunities that allow them to continue practicing high-quality medicine while achieving a better work-life balance. The shift is no longer
As we close out another week during Mental Health Awareness Month, I find myself thinking about the changes I have witnessed over the years. I have had the privilege of serving as an Army medic, working in the ER and ICU as a registered nurse, and later being involved in physician and advanced practice recruiting.
Over the years in physician recruiting, I’ve had a lot of conversations with physicians who were excited when they signed their first contract. The compensation looked great. The sign-on bonus looked great. The location looked perfect. The recruiter and leadership team seemed supportive. And honestly, for many physicians coming out of residency or fellowship, after
Memorial Day weekend just ended. A lot of people were at the beach. Traveling. Spending time with family. Honoring the fallen. And quietly — while all of that was happening — physicians and APPs were online searching for their next work-life balance opportunity. I’ve been in physician recruiting for 16 years now. Before that I
It’s the Monday before Memorial Day. You’re up early with a mug of coffee in hand, reviewing your physician outreach list, organizing cold calls you worked on over the weekend, and touching base with recruiters about potential split opportunities. For many recruiters, this routine is familiar. But this year feels different. The year is nearly
Content: Most physician jobs don’t fail because of pay. They fail because physicians never see them. In 2026, physicians don’t rely on recruiters or job boards first.They go to Google — and if your job isn’t showing there, it doesn’t exist. This is the biggest shift happening in physician recruiting right now. “Most physician jobs
I didn’t start out in recruiting. I started in the ER and ICU—long shifts, high-acuity patients, and the kind of environment where decisions matter immediately. That experience stays with you. It shapes how you see healthcare. And more importantly, it shapes how you understand physicians. So when I moved into physician recruitment 16 years ago,
