It’s the Monday before Memorial Day. You’re up early with a mug of coffee in hand, reviewing your physician outreach list, organizing cold calls you worked on over the weekend, and touching base with recruiters about potential split opportunities. For many recruiters, this routine is familiar. But this year feels different. The year is nearly
Content: Most physician jobs don’t fail because of pay. They fail because physicians never see them. In 2026, physicians don’t rely on recruiters or job boards first.They go to Google — and if your job isn’t showing there, it doesn’t exist. This is the biggest shift happening in physician recruiting right now. “Most physician jobs
I didn’t start out in recruiting. I started in the ER and ICU—long shifts, high-acuity patients, and the kind of environment where decisions matter immediately. That experience stays with you. It shapes how you see healthcare. And more importantly, it shapes how you understand physicians. So when I moved into physician recruitment 16 years ago,
